How to Warm Up Your TikTok and Instagram Accounts
A step-by-step guide to warming up social media accounts to avoid getting 0 views
How to Warm Up Your Account (So You Don’t Get 0 Views)
You can’t just open an account and 5 minutes later start posting. You need to follow a proper warm-up process so platforms don’t flag your account as a bot or shadowban you.
NEVER cold start your social media account by posting your 1st video right after creating your account. This is especially important if you plan to use automation tools later. You want to signal to the algorithm that there is a real human operating the account.
Step 1: Create Your Account and Wait
- Do NOT connect any 3rd party apps until your account is fully warmed up
- This initial waiting period helps avoid immediate red flags in the algorithm
Step 2: Search for Relevant Content
- Search specifically for videos that your target audience would watch
- This helps train the algorithm about your interests and niche
- Start exploring hashtags and topics related to your planned content
- The goal is to get the algorithm to show you content in your niche
Step 3: Engage Consistently (5 Days Minimum)
- Engage with videos by:
- Liking (20-30 per day)
- Commenting (5-10 meaningful comments)
- Bookmarking (3-5 videos daily)
- Follow 10-15 accounts in your niche
- Spend at least 1 hour per day on these activities
- Do this consistently for 5 days straight without skipping a day
- Watch videos completely through to the end
Step 4: Start Minimal Posting
- Begin posting no more than one video per day
- Upload manually from your phone (not through third-party apps)
- Continue your engagement activities
- Wait 1-2 hours between any platform activities
- Maintain this pattern for about 3 days
Step 5: Continuous Warm-Up
- Continue warming up even after initial posting
- Spend 10 minutes engaging before and after posting your videos
- Keep this up until your videos consistently get >200 views
- Only then consider connecting third-party apps
Step 6: Ramp Up Your Activity
- Now you can start using automation to schedule posts
- Gradually increase posting frequency (max 5 videos daily for TikTok)
- Continue using your account normally — comment, like, follow
- Do this at least a few times per week
Troubleshooting: Zero Views?
It’s totally normal for your first 5-7 videos to get very few or even zero views. Keep going.
If you hit video 15 and you’re still stuck at 0 views:
- You’re likely shadowbanned
- Take a 2-3 day break from posting
- Continue engaging with content during the break
- Test again with a manual post
- If still not working, consider starting fresh with a new account
The Bottom Line
Consistency is key during the warm-up period. Don’t take days off, and don’t rush the process. If done properly, you’ll start seeing content from your niche on your “For You” page, and your own content will begin reaching more viewers.